Launches and sign-ups 25 November 2015
Launches and sign-ups from the egaming industry in the last seven days (19 November 2015 to 25 November 2015)
Betfair obtains first New Jersey exchange licence
Operator prepares to launch exchange betting in the state for the first time following approval of exchange services licence application
Betfair looks set to become the first operator to launch an exchange betting product in the US after the New Jersey Racing Commission (NJRC) issued the operator with its first exchange services licence.
At an executive session meeting on Wednesday (18 November), the NJRC approved an application from the New Jersey Sports & Exposition Authority (NJSEA) for Betfair US to obtain an exchange services agent licence.
Once final approval has been obtained, Betfair will become the first operator to offer exchange betting in the state via a deal with Monmouth Park after the racecourse’s operator Darby Development also received an exchange management licence.
Last year the operator signed a five-year deal with Monmouth Park racetrack in New Jersey to offer online exchange betting to players in the state.
Coral launches new live casino product
Coral Interactive has launched a new Playtech-powered live casino product featuring a fully-branded gaming environment.
The new live casino tab contains a wide range of classic live casino titles available online and on mobile, including roulette, blackjack, hi-lo and baccarat.
It also includes two new dedicated blackjack tables and two new dedicated roulette and Hi-Lo tables respectively.
Seven days in launches and sign-ups:
Paddy Power agrees NYX content deal
Paddy Power has signed a heads of terms agreement with NYX Gaming for the integration of a range of new casino games, with deployment expected early next year.
The deal includes hundreds of new slots titles which NYX said would be available in “multiple formats from multiple vendors”.
“Once executed and delivered, the deal with NYX Gaming Group will allow Paddy Power to leverage a significant number of new casino titles, including the proven NextGen Gaming slots content,” Henrik Johansson, Paddy Power commercial manager, said.
Mybet hopes to drive mobile with NYX deal
Mybet has struck a deal to integrate NYX Gaming’s casino platform and game portfolio in a bid to boost its mobile revenues.
The move is part of a wider overhaul of its offering which sees the German operator integrate NYX’s platform and remote game sever alongside current platform partner Amelco, which has been tasked with upgrading mybet’s sportsbook.
Mybet players will now have access to more than 150 mobile games including popular titles such as Volcano Eruption and Panda Mania.
Matchbook integrates Colossus Bets pools
Exchange operator Matchbook.com has struck a deal to integrate Colossus Bets’ pools betting product onto its platform.
Matchbook recently unveiled a new MBColossus tab on its homepage, featuring Colossus Bets’ flagship £10m jackpot prize and pools for football, NFL and a number of other sports.
“We are always looking to improve our product range and the addition of Colossus Bets’ pools to Matchbook.com is a further example of our expanding portfolio,” Mark Brosnan, Matchbook CEO, said.
888 strikes NYX Gaming content deal
888 has struck a deal with NYX Gaming to integrate the supplier’s portfolio of desktop and mobile games into its B2B casino and bingo sites, as well as its B2B Dragonfish platform.
The deal will give 888 players access to hundreds of proprietary and third party titles from the NYX catalogue, including Big Foot, Wildcat Canyon and James Dean.
Head of Dragonfish Yaniv Schwartz said the deal will enable the operator to offer an “even wider and exciting” content portfolio to its customers.
Imperus completes £16m Akamon takeover
Imperus Technologies has completed its acquisition of social casino developer Akamon Entertainment after the $24m (£16m) deal suffered a recent setback last month.
The purchase was finalised on 16 November with Imperus paying $20.7m (£13.5m) cash as well as issuing Akamon CEO Vicenç Martà with 4,538,297 common shares at a price of CAD$0.167 per share.
The takeover suffered delay when Imperus pushed back the date by which it had to finalise the acquisition, leading to a 30% slump in its share price.