Betfred to launch mobile lottery offering
Products including Irish Lotto and 49's will now be available on the operator's mobile platform.
Betfred is bringing its lottery offering to the mobile side of the business, which will feature nine unique lottery coupons including Irish Lotto and 49’s draws.
The non-download offering will join a sportsbook and casino product in Betfred’s mobile portfolio, and “ as with its initial sports betting mobile offering launched last year “ will be available on Android and Apple devices. It is also compatible with the iPad though not optimised for the device.
Betfred.com managing director Chris Sheffield said, “By the end of this year 50% of all bets placed online will be via mobile and we wanted to develop a lottery product which is both quick to access and easy to use.”
The mobile lottery product also boasts a comprehensive results service allowing players to check on the outcome of any particular draw, and the launch comes just months after Betfred became the first operator to join IGT’s new Gibraltar datacentre.