Tangelo to launch free-to-play virtual sport betting

Social gaming brand says new partnership with Leap Gaming will open new channels of acquisition

Tangelo will launch a free-to-play sports betting product based on the virtual sports product offered by Leap Gaming, the two firms have announced.

The companies said they are currently developing a 3D virtual sports game specially adapted for social casino players, which is expected to be ready by the end of the year.

The new product – Tangelo’s first foray into social sports betting – will initially be available across its European and Latin American-facing social casino environments.

“I am delighted by this new collaboration with Leap Gaming,” said Oscar Fonrodona, Tangelo’s manging director. “Their virtual sports products are truly state of the art and provide an exquisite user experience across all platforms.

“We are sure that the resultant product will fit very well with our players and our consumer brands and will help our ability to retain and monetize existing players as well as open new channels of acquisition.”

Tangelo, formerly called Imperus Technologies, is the parent company of the Diwip and Akamon social brands and recently reported a 70% year-on-year jump in Q2 revenues to C$10m.

Yariv Lissauer, Leap Gaming CEO, added: “We are thrilled to partner up with Tangelo Games and provide our virtual sports through their extensive footprint. While our product will complement Tangelo’s existing gaming portfolio extremely well, we will extend our expertise on social gaming through a leading company.”