DraftKings to open three more fantasy sports lounges
Openings form part of multi-year sponsorship deals with the Dallas Cowboys, New England Patriots and Kansas City Chiefs
DraftKings will open three fantasy sports lounges at the AT&T Stadium, Gillette Stadium and the Arrowhead Stadium as it gears up for the start of the NFL season next month. [private]
The opening of the DraftKings-branded lounges form part of sponsorship deals with the Dallas Cowboys, New England Patriots and Kansas City Chiefs which play at the respective stadiums.
âWhat better way to kick off football season than by partnering with the most recognizable, storied franchises in the league to create our newest fantasy lounges,â DraftKings CEO Jason Robins, said.
âOur lounges will give Patriots, Cowboys and Chiefs fans enhanced game-day experiences that will bring them closer to the action.
We look forward to providing even more exclusive once-in-a-lifetime experiences for DraftKings users through these partnerships,â he added.
The news comes after DraftKings announced the opening of its first Fantasy Sports Lounge at the STAPLES Center in Los Angeles last month.
The lounges set DraftKings aside from fierce market rival FanDuel, which has yet to open a branded land-based gaming lounge.