Williams Interactive launches mobile RMG
HTML5-powered mobile platform allows for multi-channel game launches as company prepares Zeus III and Rainbow Riches launches
Williams Interactive has launched a new html5 mobile platform for its real-money gambling titles with the firm promising multi-platform launches for its new games Zeus III and Rainbow Riches  in January 2014.
Orrin Edidin (pictured), group chief executive at Williams Interactive, said the html5 platform allowed operators access to the firm’s extensive library of slots titles on every platform.
The William Interactive platform is HTML5-powered and optimises games for both tablet and smartphones, adapting them depending on the deviceâs operating system, screen size and resolution.
The Williams Interactive mobile platform, launched withZeusâ¢, Amazon Queenâ¢, Kronos®, Lancelotâ¢, and BRUCE LEEâ¢Â themes.
Unibet was the first egaming operator to go live with the platform and the companyâs head of gaming Daniel Eskola praised its ability to deliver high-resolution slot titles.
âWeâre excited for the benefits weâll gain from their multi-channel game launch strategy, including the efficiency in our marketing efforts on new themes and the ability to provide our players with on the go access to the same exciting content they enjoy via their computers,â Eskola said.