Titanbet named first Playtech/Geneity licensee
Titanbet soft launches new Playtech sportsbook this week - Weizer hints at Paddy Power's Roller becoming first mobile casino product to launch on back of Skywind licensing deal with Playtech founder Teddy Sagi.
Long-term Playtech licensee Titanbet is the supplier’s first customer to sign up to its new Geneity technology-based sports betting platform following its acquisition earlier this year, eGaming Review can confirm.
Following this morning’s first half financial results Mor Weizer, CEO of Playtech told eGR that Titanbet, as well as already using Playtech’s casino, poker, bingo and live gaming technology, is its first online and mobile sports licensee and has this week soft launched the supplier’s newly acquired sports betting platform.
Playtech took over the British software provider at the end of January this year for an initial consideration of £11m plus a further performance-based £4m.
“As part of this offering we’ll provide them with an end-to-end solution and full suite of gaming products. Mobile will also be in there,” Weizer said.
Upon signing a decade-long 5m a year deal with Gala Coral in July 2011 Playtech announced that Geneity would be the only one of the Gibraltar-based operator’s existing suppliers to remain in place. However November saw Gala Coral reveal plans to replace the provider with OpenBet for its sports betting technology.
Last week eGR exclusively revealed that a merger between TitanPoker and CelebPoker would produce one of the largest skins on the top tier of Playtech’s iPoker network when it breaks into separate layers on 1 September. The two operators are already covered by the same Antigua egaming licence, held by Imperial E-Club Limited, although eGR sources have suggested CelebPoker would not have independently met the criteria required by the network to make it onto the top tier.
When asked to confirm or deny whether Everest Poker has rejoined or is to rejoin iPoker Weizer said he was “anable to comment”.
Roller
Weizer also admitted to eGR that it was just “weeks away” from launching its first mobile and tablet casino product with a “well established and very popular operator”, which eGR understands to be Paddy Power and its new brand Roller. He added that Playtech expects to “generate as much as 700,000″ from this agreement over the course of the next year.
In yesterday’s Paddy Power first half results Peter O’Donovan, managing director of Paddy Power online, told eGR that Roller was currently in submission phase with Apple with a view to being approved and launched “imminently”.
He added that the company has “high hopes” for its new optimised casino tablet and mobile offering designed in conjunction with Viaden, a company its main software partner Playtech decided earlier this year not to acquire but to licence products from its major shareholder Teddy Sagi.
The bolt-on mobile casino product is Playtech’s first launch under its agreement with Sagi’s Skywind social gaming group to access and license any or all of its assets in exchange for a 6m annual fee.
“It is not [a] social [deal], it’s part of what we call the social gaming Skywind agreement but it’s a real-money gaming product. When we signed the Skywind agreement we gained access to all the assets. We wanted to have a comprehensive agreement that would give us the access to all the assets they can offer us, whether it’s real money or social gaming.
“This [product] is across iPhone, Android and tablet. It’s a new product that has been developed for a long time in order to meet their specific demands and they’ve come up with a very interesting product that they will launch in the next few weeks,” he added.