Perform in South American football rights deal
Live streaming provider adds 900 new matches a year following deal with Full Play Group.
Live streaming provider Perform Group has almost doubled its portfolio of South American football matches after signing a deal with rights agency Full Play Group.
The contract means the company, which floated last April, will now offer a further 900 games, increasing its allocation to more than 1800 matches per year.
Last week saw Perform announce that it would begin integrating its sports content across various Google platforms, including Youtube channels dedicated to its LIVESPORT.tv and Goal.com brands and the launch of 20 apps for the Google Chrome web store. Earlier this month Goal.com signed up Paddy Power as its newest betting partner.
Following year-on-year revenue growth of 55% in the third quarter of 2011, tomorrow will see Perform release its first full-year results since its flotation.