Oddschecker: Betfair and Bet365 extend lead
Duo share more than 38% of market clicks in June as summer sports attract interest
Betfair and Bet365 both increased their share of market clicks in June’s Oddschecker Top 10, while Ladbrokes moved up to seventh, its highest placing in 18 months.
In the absence of European league football, other sports took advantage with tennis bet slip clicks on Oddschecker rising to an all-time high courtesy of action from the French Open and Wimbledon. Betfair dominated the tennis market, claiming 34% of UK market clicks for the sport.
Paddy Power gained ground on third-placed BetVictor, due in part to a 3.5% gain month-on-month in its share of golf market clicks after offering seven places each-way.
The Irish operator also made good progress on the horseracing market after launching special offers around the Royal Ascot meeting, however the sport was dominated by bet365 and Betfair with the pair claiming a combined 40% of clicks.
Ladbrokes was the only operator to gain a place in June’s standings, overtaking Coral, while Betfred and Sky Bet slipped further adrift in ninth and tenth spot respectively.
| Operator | Market share |
| Betfair | 21.15% |
| Bet365 | 17.59% |
| Bet Victor | 9.66% |
| Paddy Power | 9.48% |
| William Hill | 7.62% |
| Stan James | 5.46% |
| Ladbrokes | 5.44% |
| Coral | 5.06% |
| Betfred | 4.27% |
| Sky Bet | 3.26% |