NetEnt secures DraftKings supply expansion
Supplier set to launch portfolio in Pennsylvania and West Virginia with scope for future markets
NetEnt has expanded its partnership with US giant DraftKings to supply two new markets with its portfolio.
Titles from the Stockholm-listed supplier will now go live in Pennsylvania and West Virginia following a successful debut in the New Jersey market.
Under the remit of the newly expanded agreement, NetEnt will also be afforded the opportunity to penetrate further jurisdictions with DraftKings as and when the operator goes live.
Brian Kraft, NetEnt Americas VP for commercial, said the expanded deal was one of the supplier’s “most significant to date”.
Kraft said: “DraftKings’ size and market presence make this launch one of the most significant to date.
“We’re proud to expand our relationship with such a well-known operator and look forward to continuing the success that we’ve achieved together so far. We are thrilled to have such a renowned operator on board as we enter new jurisdictions,” he added.
The new agreement marks another milestone in NetEnt’s sustained US growth after the supplier secured a casino supply agreement with Tipico in July ahead of its US launch.