Low6 lands new chief revenue officer

Low6 has appointed Ben Barker as the group’s new chief revenue officer. Barker joins the sports gamification firm from customer engagement platform Monterosa where he most recently served as chief commercial officer from August 2019 until August 2021. Prior to stepping up to C-level, Barker served as commercial director for the firm for nearly four years. In his role as chief revenue officer, Barker will be responsible for developing commercial and revenue strategies to drive the expansion of the company in North America. He will also be charged with developing the company’s existing commercial partnerships. Barker will be based in London and will assume the role with immediate effect. Speaking on his arrival, Barker said: “Low6 has made its mark as one of the hottest start-ups in sports gaming. “I am excited to join the team to drive forward the commercial strategy aligning our partners, customers and fans to inspire sports gaming through innovation and creative solutions.” Jamie Mitchell, Low6 CEO, added: “We’re delighted to welcome Ben to Low6 as chief revenue officer. Ben will add significant value to our leadership team as we continue to grow, and we look forward to seeing him play a major role in our growth plans for 2022 and beyond.” Low6 was named as one of EGR’s “ones to watch” in December’s Power 50 rankings as well as picking up rising star and virtual and fantasy sports operator at the EGR Operator Awards in December.