Launches and sign-ups extra 29 April 2016
A round-up of the latest launches and sign-ups in egaming including Yggdrasil Gaming, Playn' Go and Microgaming
Betsson’s former head of mobile and innovation Simon Lidz?n has launched a new company providing services to build an online casino with ready-for-operation casino site.
FAST TRACK also offers managed services for site management, player retention and customer support.
‘There is no doubt a wide gap in the market for increasing accessibility to anyone looking to launch an online casino today,” Lidz?n said.
“FAST TRACK’s pioneering front-end solution will remove all technology, operational and legal barriers, enabling our customers to move faster to market with a compelling and robust casino offering,” he added.
Yggdrasil Gaming‘s third slot in the Jokerizer series, Wicked Circus, has integrated a new hold feature which will let players chase even bigger wins.
The new high variance slot sees a return of the iconic mystery wins and Jokerizer mode features, with the potential for a mystery win of up to 6000 coins.
“Yggdrasil’s two previous Jokerizer slots have enjoyed massive success over the past couple of years, so it was a no-brainer to launch a third in the series,” Fredrik Elmqvist, CEO at Yggdrasil Gaming, said.
“Like all our games, Wicked Circus includes unique gameplay mechanics and I’m sure players are going to love using the new hold feature to chase even bigger mystery wins,” he continued.
Online lottery betting operator Lottoland has launched Cash4Life, a concept new to the UK featuring a top prize of ?1,000 a day for life.
Cash4Life is differentiated from the lump sum jackpot pay-outs that are standard across most lotteries thanks to its unique offering of a ?1,000 cash top-up every day for the rest of the winner’s life.
In addition to the ?1,000 a day top prize, Cash4Life also features a second prize of ?1,000 a month for life. The Cash4Life draw takes place twice a week on Monday and Thursday nights.
“The best thing about Cash4Life is that the winning feeling lasts forever,” Lottoland CEO Nigel Birrell said. “Every day you’ll get up knowing you’re a thousand pounds richer than you were the day before.”
Swedish slot supplier Play’n GO and Las Vegas Casino Diamond have signed an agreement to provide Hungary’s Las Vegas Casino with its full suite of mobile and desktop content.
The agreement will see Play’n GO’s award-winning games including Gemix, Eye of the Kraken and newly-released Cloud Quest feature on Budapest-based operator’s online casino.
“We are delighted to help Las Vegas Casino develop their online offering by providing our industry leading solutions and premium content,” Johan Tornqvist, Play’n GO’s chief executive officer, said.
“Land-based license holders in Hungary are at the beginning of their online gaming journey and we are excited to bring our full suite of games to their customers,” he continued.
Microgaming has announced the launch of its latest slot, Win Sum Dim Sum.
The game is a 5×3 reel, nine payline game set in a Chinese restaurant and includes a range of features from free spins and expanding wilds, to in-game achievements
“May’s game release pairs trusted game features with a fun theme set for global appeal,” Neill Whyte, head of product channels at Microgaming, commented
“This game adds to our growing cross-platform offering whilst expanding our popular Asian-themed catalogue,” he added.
Gaming Realms has signed a five-year Slingo licensing agreement with industry supplier Scientific Games Corporation.
The deal will see the gaming machine manufacturer have exclusive rights to exclusive rights to produce and distribute Slingo branded slot machines to casinos on a worldwide basis.
“Following on from the success of our printed lottery products partnership with Scientific Games, we are delighted with the opportunity to bring Slingo to slot machines in casinos around the world with a market leader,” Patrick Southon, Gaming Realms CEO, said.
European casino supplier Aspire Global has announced the launch of a new site on its platform in collaboration with EM Group DealersCasino.com.
DealersCasino is to be rolled out during the course of Q2 and will target the European Casino market, the company said.
“We are extremely proud to launch our 3rd brand for EM Group”, said Jov Spiero, VP of the B2B division at ASG.
“I was amazed by the exceptional rate of growth of all the brands within the group. I believe this launch will significantly increase their future activity.”
Foxwoods Casino launched a new version of its online social casino this week, powered by Greentube.
Novomatic-subsidiary Greentube replaces GAN as the platform provider, with Greentube’s president of market development, Gabriel Cianchetto, claiming his firm’s social casino focus was the differentiator.
“GAN came in with a real money gaming (RMG) platform but there isn’t a RMG market,” said Cianchetto. “Whereas we built our platform to be social from the ground up,” he added.
The relaunched product, available on desktop and in app format for iOS and Android, is designed primarily to be a marketing tool and drive customers back to the brick-and-mortar casino rather than generate revenue through selling virtual currency, a Greentube spokesperson told EGR.