Launches and sign-ups extra 23 January 2015

Sydney-based supplier NextGen Gaming has signed a deal with Paddy Power to launch slots games on the Irish operator’s online casino sites.

The first game to debut on desktop and mobile is the NYX Gaming Group studio’s Merlin’s Millions Superbet, a 3D slot title featuring ‘superbet’ functionality enabling players to leverage a unique 5-level ante-bet.

“We’re delighted to launch Merlin’s Millions Superbet to our partners at Paddy Power,” David Johnson, commercial director at NYX Gaming Group, said.

“Together with Foxin’ Wins, the Merlin’s franchise has become one that is followed by operators and players alike,” he added.

Playtech-powered Titanbet.co.uk has struck a deal to become the official sponsor of the Kingmaker Novices’ Chase at Warwick Racecourse next month.

The deal is the operator’s first major sponsorship of a National Hunt race and will see the firm also sponsor an additional four races on the card.

“It’s a prestigious race at an important stage in the calendar and we’re delighted that it marks our biggest racing sponsorship to date,” Titanbet spokesman, Russell Yershon, said.

“We hope it will be the first of many similar deals that help us build the profile of Titanbet.co.uk among horseracing fans,” he added.

Sports betting provider SBTech has announced the launch of its new turnkey gaming platform and a range of new mobile and retail products.

The Gibraltar-based firm is set to showcase its Chameleon360 gaming and betting platform at the ICE Totally Gaming expo next month as well as its SBTech Touch mobile product.

“We’re really excited to be showcasing all our latest developments at this year’s ICE Totally Gaming expo and we expect to see a lot of interest in our fully comprehensive new gaming platform, Chameleon360,” SBTech CEO, Itai Zak, said.

“It’s like a one-stop-shop for real and true gaming and betting online and retail operations but with full control and flexibility for every business owner,” he added.

Egaming software supplier EveryMatrix has announced a deal with WayneCasino to provide the online casino operator with a number of software solutions.

As part of the agreement WayneCasino will incorporate EveryMatrix’s gaming management and payments processing platform Gamtrix, its casino content aggregator CasinoEngine, as well as its CMS, mobile casino, and banner creation and affiliate management system.

“We’re always excited to introduce new operators into our midst and we’re confident that this new agreement signed with WayneCasino will help both companies thrive,” Ebbe Groes, chief executive of EveryMatrix, said.

“This is, once again, a great opportunity for EveryMatrix to showcase its world-leading products and integration capabilities,” he added.

Online casino provider iSoftBet has sealed a deal with Betradar to offer the sports betting supplier’s fixed odds sports betting solution.

The deal will see iSoftBet launch a wide range of fixed odds to its virtual sports betting customers.

“It has become clear to us that virtual sportsbetting is now big business in modern bookmaking, and we’re glad to have found a partner that can support today’s market needs,” iSoftBet sales manager, Luci Apostolou, said.

“We work in various regulated jurisdictions with some of the industry’s most well-known brands, so we need to be sure that our operators can benefit from the best products and services which meet the highest standard they expect,”

Online bingo and casino affiliate marketing firm Little Star Media has this week unveiled its new website in a bid to increase its business client base.

“Our new bright and concise site invites our clients and prospects to start a dialogue with us,” Michael Braga, Little Star Media director, said.

“In addition we have also featured our team members in there as there is nothing better than putting faces to names,” he added.

Online games provider Yggdrasil Gaming has unveiled its new HTML5 framework to enable tandem drops where online and mobile games are launched at the same time.

The firm’s five-reel, 10-payline slot The Dark Joker Rizes is the first game on the new framework offering and is a sequel to Yggdrasil’s popular Jokerizer slot title.

“The Dark Joker Rizes is a deep, truly feature rich game and is a sign of things to come as we start to migrate our content to the new HTML5 framework,” Fredrik Elmqvist, CEO of Yggdrasil, said:

“We’re extremely excited about the new framework which enables tandem game drops that will create a massive advantage for our partners,” he added.

Live casino supplier Medialive Casino has secured a new software licence from the UK Gambling Commission which will enable the firm to offer live games in the UK market.

The software supplier currently works in Europe offering live casino games from land-based casinos and from their studios in Malta.

Sportech is on track to soft-launch its online casino platform in New Jersey with land-based partner Resorts Casino next month.

The London-headquartered horserace wagering and pools operator, which has a base in Connecticut, first announced plans to enter the real-money US egaming market in June 2014 through its SNG Interactive joint-venture with NYX Gaming.

The JV platform will offer a full suite of online casino games under the Resorts Casino brand, however the land-based operator has inked a deal with the as-yet-unlicensed PokerStars and Full Tilt for its poker platform.