Launches and sign-ups extra 22 January 2016
A round-up of the latest launches and sign-ups in the egaming industry including Magnet Gaming, Quickfire and Magnet Gaming
HTML5 slots provider Magnet Gaming has launched its latest title, Candy Kingdom, as part of a wider roll-out ahead of ICE next month.
The five reel game boasts two progressive jackpots and was created by the company’s in-house design team.
“Everyone’s a sucker for old school sweets and we’re confident Candy Kingdom will tickle the taste buds of both operators and their players,” head of game licensing, Thomas Nielsen, said.
“We always try to reach out to the widest possible demographic, and those who enjoy a sociable casino experience in particular, and we believe it will enjoy very good retention rates as a result,” he added.
Microgaming-powered Quickfire has struck a deal with online casino operator Casumo to supply its gaming content to the Malta-based firm.
Microgaming games, including Thunderstruck II, Mega Moolah and Immortal Romance are now live on Casumo.com.
“With iQ modules for Achievements and Free Games, Casumo, with their focus on the player journey, are going to benefit greatly from integrating with the Quickfire platform,” Tom Chamberlain, head of Quickfire at Microgaming, said.
“What’s more, our games are designed with the player at heart, and we believe Casumo’s customer base will be continually thrilled when playing them,” Chamberlain added.
Yggdrasil Gaming unveiled its first new slot product of 2016 this week, Tetris-style video slot Incinerator.
Chief executive Fredrik Elmqvist the online slot supplier was looking forward to releasing a raft of new titles during the coming year.
“As is the case with all of our games, this is a very fast-paced slot with fantastic entertainment value,” he said.
“It has a number of different features to our other games, as we want to broaden our portfolio over the next 12 months to attract even more players,” he added.
Multi-channel slots provider Genesis Gaming has gone live on ComeOn Casino with its Mystic Monkeys, Dragons Rock and Dinosaur Adventure games via the Relax Gaming platform.
“It’s great to be live with ComeOn through Relax,” James Watson, director of European Sales for Genesis Gaming, said.
“We have a great relationship with ComeOn, and we have plans for some exciting new games for their rapidly growing Casino in the coming months,” Watson continued.
Egaming software development company BtoBet has announced the launch of a new cloud-based platform based on the dynamics of artificial intelligence.
The platform B Neuron has been in development for the past two years and is desgined to simplify customers’ journeys when on a B2C online gaming site, as well as provide in-depth analysis of the customer.
“We invested many resources in Artificial Intelligence because we believe that now the industry is mature enough to accept new advanced technologies which are able to operate at the heart of gaming/betting operator’s businesses, helping address their most complex, mission-critical issues,” Alessandro Fried, co-founder and CEO of BtoBet, said.
“We developed and implemented AI technology solutions to improve our clients’ productivity and efficiency,” he continued.
Social casino developer Plumbee has launched progressive jackpots on a number of games in its Mirrorball Slots: Kingdom of Riches app.
The jackpots have been integrated into a select number of games, including Goldilocks, Sevens High, Big Bad Wolf, Leprechaun’s Loot, Royal Frog and Crystal Queen, with more in the pipeline.
“With Progressive Jackpots, we have introduced a classic slot machine mechanic into our fantasy themed world of Mirrorball Slots,” Plumbee product manager, Royyuru Avinash, said.
“Progressive Jackpot reflects our belief that blending proven casino mechanics with technology and game play innovations, provides the novelty and superior experience that players are looking for.”
Poker pro Phil Ivey will launch a branded daily fantasy sports (DFS) site after striking a deal with B2B platform supplier iTEAM Network.
Ivey, widely considered as one of the world’s top poker players, said he had been “reviewing the evolution of DFS closely” both as a fan and potential operator.
“Over the past few years I’ve been looking for more ways to share with fans my perspective on daily fantasy sports,” Ivey said.
“I was honored to have multiple options but iTEAM’s focus on compliance and the core technology, along with the leadership of Gabe Hunterton (iTEAM CEO), ultimately made it a pretty easy decision.”
Bettingexpert.com owner Better Collective has expanded its product range with the launch of a new sports betting affiliate website DailyAccas.com.
The Copenhagen-headquartered company’s latest product offers customers three different accumulator bets of games within a subsequent 12 hour period, each with a different level of risk.
DailyAccas.com accumulators include a ‘Banker’ with a maximum of three bets each with odds lower than 2.0, a ‘Risky’ three bets of odds just above 2.0 per selection and a ‘Jackpot’ of five bets of odds between 3.0 and 5.0.
“DailyAccas saves the time and effort of trawling through odds and also offers the customer a combination of outcomes that they may not have considered,” Jesper S??gaard, founder and CEO of Better Collective, said.
Barcelona-based sportsbook and online casino GoldenPark.es has struck a deal with Income Access to re-launch a new affiliate programme.
The programme will be managed by Income Access’ affiliate manage software, offering affiliates revenue share commission structure of up to 35% as well as GoldenPark.es’ open wallet system.
“We are confident that the Income Access software more than meets our acquisition needs via the affiliate channel,” Xavier Coma, marketing director of GoldenPark.es, said.
“The platform’s tracking capabilities, reporting and analytics will improve the performance of both our affiliates and our overall programme – helping us to achieve excellent conversion rates as well as improve our customer retention,” Coma added.