Launches and sign-ups extra 22 April 2016

HTML5 gambling software house CORE Gaming has entered into a game distribution deal with the recently-merged gaming giant Paddy Power Betfair.

The agreement will initially cover five of CORE Gaming’s most successful titles which are set to live on Paddy Power Betfair next month.

“Paddy Power was the first customer we sold content to back in 2006 with our historic ‘Reverse Auction’ service,” Justin Chamberlain, chief executive of CORE Gaming, said.

“To have come full circle and now include them in our list of prestigious tier-one UK customers is a fitting milestone for our 10^th year in the industry,” he added.

Online casino supplier NetEnt has unveiled its much-anticipated Jimi Hendrix slot, the second leg in its ‘NetEnt Rocks’ tour.

Following the launch of its Guns N’ Roses slot, the Jimi Hendrix-themed product features iconic graphics and music from the guitar maestro

“NetEnt has already given players something to get pumped up about with Guns N’ Roses, and now we’re turning up the volume yet again with a game based around the incredible Jimi Hendrix,” Simon Hammon, chief product officer of NetEnt, said.

“The NetEnt Rocks tour is our biggest ever undertaking and it’s already proving a massive hit for NetEnt, our customers and their players,” he continued.

Genius Sports and FIBA’s Foundation, the International Basketball Foundation (IBF), have announced an extension of their long-standing partnership until 2019.

Alongside this strategic agreement, Genius Sports has also secured the non-exclusive rights to collect and distribute live data to the betting and media markets from more than 2,000 official games at FIBA events until 2017. These events include the 2016 FIBA Olympic Qualifying Tournaments and 2017 Continental Cups.

The extended partnership between the two parties sees Genius Sports become the ‘Official FIBA Data and Statistics League and Federation Partner’ for the next four years as it works closely with FIBA and the IBF to roll out its Sports Management Platform to National Federations.

Casino Del Sol and has agreed a deal with Traffic Generation to implement the Traffic Generation Pro marketing platform.

The Traffic Generation software will help the Arizona-based tribal casino to deliver real-time messages to a segmented target audience in property, online, kiosk and mobile, and aims to control costs and increase revenue.

“At Casino Del Sol we are determined to provide the best and most personal gaming experience to our valued players,” Steve Neely, chief marketing officer for Casino Del Sol, said.

“Partnering with Traffic Generation will allow us to connect with our guests across multiple channels, in the most strategic way possible,” Neely added.

Omni-channel gaming platform provider Mediatech Solutions has sealed a deal with SKS365 to launch its PlanetWin365 brand in Spain.

Following the deal, Mediatech has now integrated SKS365’s existing in-house pre-match and live betting sportsbook into the firm’s platform.

PlanetWin365 will offer slots from NetEnt and live casino from Evolution, alongside payment “Our integration and launch of PlanetWin365 has been among our smoothest yet and really highlights Mediatech’s ability to bring operators on board in a swift and seamless manner,” Mediatech Solutions executive director, Daniel Graetzer, said.

“It has been fantastic to work alongside the SKS365 team and together we truly believe we now have a unique product which stands out from the competition in Spain,” he continued.

Egaming software provider EveryMatrix has launched its Anna Casino brand in the Danish online gambling market.

Anna Casino is powered by the firm’s Danish certified white label platform and uses EveryMatrix’s web API.

“Our company has a strong focus on maintaining a localized and durable presence in the regulated Danish market,” Richardt Funch, EveryMatrix Nordic representative, said.

While provisioning software to established brands operating on their own licence, EveryMatrix is the only platform provider in the Danish market offering a full white label solution for local operators such as AnnaCasino.dk, JetBull.dk and soon others,” he added.

GSN Games has completed its second acquisition in as many months after snapping-up Barcelona-based Gamedonia for an undisclosed sum.

GSN said the acquisition of the Gamedonia platform and team of eight technologists will help “power rapid game development” across its studios.

Following the deal, Gamedonia, a mobile games backend-as-a-service developer, will be known as GSN Games Barcelona.

GSN said integration was already underway, and that the new GSN Games Barcelona team would be working closely with its development studio in India.

Penn National has teamed up with Open Wager to roll out new social slots app Hollywood Slots, as it looks to grow its presence in the online gaming market.

Penn said that Open Wager had tailored the game graphics to incorporate elements from its land-based Hollywood Casino brand, as it looks to attract new and existing players to its online offering.

Players collect free bonuses on the ‘Hollywood movie backlots’, can invite their friends to play via Facebook, and compete in tournaments.

There is also a virtual host, Holly, to guide players through quests, earn stars, and unlock new games. The game is available to download on iOS and Android.

Lightning Box Games has announced the launch of its latest slot game in partnership with mobile gaming operator LeoVegas.

The five-reel Silver Lion slot is the first of a number of titles to be released by the Sydney-based supplier on the HTML5-only Odobo platform in the coming months.

“We’re stoked to have an innovation leader like LeoVegas interested in taking one of our games exclusively and to now also have another major distribution partner in the online rmg market with Odobo,” Peter Causley, Lightning Box managing director, said.

Johan Styren, CEO of LeoVegas Gaming, added: “LeoVegas is all about delivering the greatest gaming experience and leading the way into the mobile future. We are happy to see the Silver Lion game being based on that same passion.”

Virtual sports omni-channel provider Vermantia has been accepted as an associate member of the Asia Pacific Lottery Association (APLA).

One of five regional associations of the World Lottery Association (WLA), the APLA represents 25 lotteries from 10 countries in the Asia Pacific region with combined annual revenues in excess of US$21bn.

“This new membership in APLA association recognizes Vermantia’s remarkable growth and progress in a transformational 2015 within the lottery industry,” Filippos Antonopoulos, Vermantia’s CEO, said.

“We firmly believe that our participation in APLA will benefit our business, as this will enable us to move into a US$21bn gaming market, introduce our premium content and bring best-of-breed gaming services to Asia Pacific lotteries,” he continued.