Ikibu partners Income Access for affiliate programme launch
Madrid-based online casinoâs new programme will be powered by the Paysafe Group-owned firm's affiliate management software
Online casino brand Ikibu is to launch a new affiliate programme in partnership with marketing technology firm Income Access, the two firms announced yesterday.
The SecureTrade Limited-powered casino’s programme will be powered by Income Access affiliate management software and offer affiliates bespoke commission structures.
“We are excited to announce the launch of the Ikibu affiliate programme on the Income Access software,” said Julian Kunimine, co-founder of Ikibu.
“The platform is innovative, robust and reliable, and we are confident that the technology will make our affiliate programme a key part of our overall marketing strategy.”
The Madrid-based online casino was launched earlier in Q4 2016 as the industry’s first strategy casino and will manage its new affiliate programme in-house.
“We’re keen to support the acquisition of forward-thinking brands like Ikibu, who are looking to reinvent the traditional online casino vertical,” said Nicky Senyard, managing director of Income Access.
“We’re confident that the brand’s fantasy narrative-focused USP and our affiliate software will provide a winning combination for online casino affiliates.”