Gaming Realms seals content partnerships with Sky Vegas and DraftKings
Three-year supplier deal will see Slingo content added to DraftKings’ New Jersey site
Gaming Realms has secured content partnerships with both Sky Betting & Gaming (SBG) and DraftKings to launch its Slingo portfolio across both brands.
The London-based supplier announced both partnerships are three years in length and will see the firm expand its presence on both sides of the Atlantic.
Gaming Realms’ Slingo Rainbow Riches content is now available on Sky Vegas via the supplier’s agreement with Scientific Games.
Further content will be rolled out on other SBG sites in the future under the remit of the partnership.
In the US, the agreement with DraftKings will see Gaming Realms’ Slingo Originals content available on DraftKings’ New Jersey site.
Michael Buckley, interim CEO and non-executive chair of Gaming Realms, said: “Our expanding portfolio of Slingo games continues to grow in popularity and these partnerships are testament to the quality of the content that we at Gaming Realms produce. It is thanks to leading operators such as SBG and DraftKings that we are increasing our global footprint and reaching ever greater numbers of customers.”
Peel Hunt analyst Ivor Jones said: “These deals show that Gaming Realms is delivering on its strategy of signing up more B2B clients for its games content and that its content is relevant to some of the biggest companies in the sub-sector.”