Former mybet CEO appointed as BetStars managing director
Zeno Osskó to start new role at the online sportsbook brand on 12 September
Rational Group today announced it has appointed former mybet CEO Zeno Osskó as the managing director of its BetStars sportsbook.
Osskó will join the company on 12 September and assume responsibility for the overall performance of the BetStars business, reporting to group CEO Rafi Ashkenazi.
The announcement comes just weeks after Osskó confirmed he was leaving mybet, bringing to an end a 10 year stint, including a year as CEO.
“I’m eager to join the team and build upon BetStars’ foundations,” said Osskó. “BetStars has a bright future within the PokerStars family and I look forward to leveraging PokerStars’ existing base of more than 103 million registered customers as well as making BetStars a new customer acquisition channel for the company.”
Prior to mybet, Osskó held positions at Datango AG (now SAP AG) and Vienna Online. He will relocate to the Isle of Man, where BetStars is headquartered.
“Zeno is the right person to lead BetStars into the future,” said Ashkenazi. “His experience leading a portfolio of online and retail gaming products and the development and roll-out of an omni-channel sports betting product will help position BetStars for continued product improvement and growth.
“He is a strong addition to our experienced executive management team,” Ashkenazi added.
The appointment will prompt speculation that BetStars, which launched in France and Italy earlier this year, will be eyeing further expansion into Germany. A Rational Group spokesperson told EGR the company woud not discuss forward looking strategy.
Rational Group, the parent company of the PokerStars and Full Tilt brands, has made it a strategic priority to boost investment in its BetStars sportsbook and online casino offering.
In the UK, the sportsbook recently became the European betting partner of Premier League champions Leicester City