Former William Hill Online MD named MegaLotto CEO
Grant Williams to run Malta-based lottery betting start-up funded by Optimizer Invest
Former William Hill Online MD Grant Williams has been named CEO of lottery betting start-up MegaLotto.
The MegaLotto product is currently being built on the GiG Core solution and will launch later this year with the aim of becoming the “world’s largest online lottery brand”.
It is backed by Optimizer Invest which also has stakes in the likes of Catena Media, Hero Gaming and GiG.
Williams spent the last three years at William Hill, firstly as COO before being appointed MD for the London-listed firm’s global Online division. He departed in November amid an Online restructure.
Williams, who will be based in Malta from 1 April, also has prior experience in the lottery sector having spent one year as operations director for Nigerian offline giant, Premier Lotto.
Grant Williams
Optimizer Invest CEO Petter Moldenius said: “We are pleased to welcome Grant Williams to our exciting new project and company – MegaLotto.
“We want to create a world-class interactive user experience for consumers online, and Grant is the perfect candidate to make that happen.
“He is known in our industry for his excellent achievements and with Grant onboard, we can continue to create something unique and innovative in the market,” he added.
Moldenius has promised that Optimizer Invest will bring something “new and fresh” to the lottery sector by learning from the experiences of market leaders like Lottoland to release a brand new mobile-first solution – he estimates that 96% of the global lottery industry remains offline.
Williams said: “I am hugely excited to be joining MegaLotto and to get the chance to work with the Optimizer Invest and GiG teams.
“There is a huge amount of growth and innovation to come in the online lottery space, with our goal to build the world’s largest brand within online lottery games.”