Dice London launches video-focused casino review site
Online gambling marketing agency targets affiliate space with new Dice London website
Digital marketing agency Dice London is making a major push into the egaming affiliate space with the launch of a new video review site for online casino games.
Dice Studio is now live on desktop and mobile featuring video reviews of some of the most popular slots games including Bridesmaids, Rainbow Riches, Starburst and Game of Thrones.
The online gambling-focused marketing firm said its new affiliate siteâs focus on video content was designed to appeal to the Millennial demographic.
âAll recent research confirms that quality video content makes for better engagement, retention and conversion,â Keith Duddy, head of content at Dice London, said.
âThis content is a game changer for the casino industry and will pave the way for a new wave of marketing to an upcoming generation of players â Millennials who grew up with high speed internet and smart mobile devices,â he continued.
Dice London also features exclusive offers from some of the most prominent online casino operators such as Mr Green, Casumo, LeoVegas and Vera&John.
âThere is huge interest for this type of content and we are now in advanced discussions with a number of different parties to license some of the content we have available,â Gwenole Andrieux, Dice London CEO, added.