Casumo unveils CasumoCares message on Reading shirts
New logo will be on display during Reading’s Championship clash with Birmingham City next month
Casumo has unveiled a new safer gambling message as part of its deal with Reading FC, in support of Responsible Gambling Week 2019.
A CasumoCares logo will be worn by Reading players on front of shirts for their December Championship home clash with Birmingham City.
Responsible gambling messages will also appear in the matchday programme, across social media and on big screen and LED advertising boards at matches throughout November.
Casumo UK country manager Greg Tatton-Brown said: “Casumo is committed to providing a safe gambling experience to its players.
“With our sponsorships, we want to inform players that they can access information and advice on how to play responsibly and be directed to incredible charities who can help them.
“This can all be found on our website CasumoCares.com. Casumo will continue to promote responsible gambling through our brand and with the industry, to take the message on safer gambling even further,” he added.
The shirts will then be auctioned off with proceeds given to GamCare, while a giant centre-cirlcle mat displaying the CasumoCares logo will also be on display before kick-off.
This is the second consecutive year that Premier League and English Football League clubs are participating in Responsible Gambling Week.
The operator struck the two-season sponsorship deal with Reading in June 2019.