Blueclaw seals marketing partnerships with Betway and GiG
Leeds-based digital marketing firm also signs SEO and content marketing deals with bookmaker Mark Jarvis and OLBG
Digital marketing firm Blueclaw has announced a plethora of new SEO and content marketing deals with gambling companies including Gaming Innovation Group (GiG) and Betway.
The Leeds-based business has been retained by Betway for the operator’s ongoing content marketing and digital PR work, while it has also signed up independent bookmaker Mark Jarvis and affiliate site Online Betting Guide (OLBG).
Blueclaw’s strategy director Larissa Green said: “The agency’s extensive experience in the sports betting and igaming sector has long been respected.
“To be able to work with such a variety of significant businesses in the field is incredibly exciting. We’re hugely looking forward to being able to deliver strategies and campaigns of the high standard we’ve become known for, which will help further boost our clients’ business and results.”
Blueclaw was founded in 2007 and offers a range of digital marketing services including programmatic, SEO, PPC and paid social.