Betsson appoints new head of casino
Former Sportingbet product development manager Yana Tsyganova joins Betsson.com brand
Betsson Group has named Yana Tsyganova as head of casino for its Betsson.com site, eGaming Review has learned.
Tsyganova, who started her role earlier this month, will be responsible for overseeing the casino products and marketing strategy.
And speaking to EGR, Tsyganova confirmed she is already working on some projects that will be “game changers” within the industry.
“The key focus for me in the upcoming months is to continue on delivering on the promise of the best possible customer experience within the industry through everything that we do,” Tsyganova said.
“I think Betsson is already doing a fantastic job on this but there is always a next level to be reached.”
Tsyganova had previously worked for GVC as casino product development manager for the firm’s Sportingbet brand for over a year.
Earlier this year, Mr Green’s head of casino Andy Braithwaite re-joined Betsson as the operator’s new group director for games of chance.