Betgenius joins European Lotteries and Toto Association
CEO "thrilled" at chance to work with major European lotteries
Sports data software supplier Betgenius has been granted associate supplier membership of the European Lotteries and Toto Association.
As an associate member of the association, Betgenius will now be able to market its software and data products directly to lotteries including Camelot, La Française des Jeux and OPAP.
Betgenius CEO Mark Locke said he was “thrilled” at the opportunity to do business with association members: “Sports betting is fast becoming a major part of all lottery company offerings and our products will enable operators to provide the most extensive service to their customers whilst maintaining the highest standards, efficiencies, margins and usability.”
The agreement follows Betgenius’ deal with Coral to supply the latest version of its live betting product, signed in December.