Betfred strengthens Rugby League sponsorship with two-year extension
UK bookmaker will now sponsor all three professional tiers of the sport
Betfred has sealed a two-year extension deal for its sponsorship of Rugby League’s Championship and League 1 competitions.
The new agreement will see the UK bookmaker more than double its annual financial contribution to the game outside of its existing Super League partnership.
Betfred will now sponsor all three professional tiers of Rugby League, including the Betfred Super League, until the end of the 2021 season.
Betfred owner Fred Done
Betfred boss Fred Done said: “We’ve enjoyed a great relationship with Rugby League and its supporters.
“I therefore am delighted that we are now able to further extend our sponsorship of the Championship and League 1 in line with our recent Super League and Women’s Super League agreements.
“Sport provides tremendous content for our digital platforms and we are delighted that through deals like these we are able to be a part of it,” he added.
Betfred sealed its first non-UK sponsorship deal with RCD Mallorca earlier this month.