Beehive launches new insight portal for egaming marketers
CRM solutions provider's Beehive Community features articles on a range of marketing topics impacting the gaming sector
Marketing optimisation firm Beehive has announced the launch of a new online portal to share its insights and innovations with marketers working in the egaming sector.
Free-to-access Beehive Community features a range of analysis pieces written by the Beehive team on a range of issues, including smart player clustering and the importance of a focused data strategy.
“We have always believed that as well as offering market-leading products and services, it is important to share our expertise with customers, and that is why we have launched Beehive Community,” Adi Dagan, CEO of Beehive, said.
“Since the business was founded, we have made it our top priority to keep in close, personal and daily contact with our clients.
“Beehive Community is yet another way to strengthen our relationships not only with partners but with the entire industry.”
Today’s announcement comes just one week after Beehive struck a deal with Stanleybet to integrate its CRM tools into the Liverpool-based operator’s online sportsbook.