Topic - Personalisation

55 Results

Content marketing | Which content marketing trends will dominate in 2020?

Contributor

Opinion 21 January 2020

Slots | Why sophisticated in-game marketing tools will be a key differentiator

Contributor

Opinion 21 November 2019

Interview | Graphyte co-founder on bringing Netflix-style hyper personalisation to betting and gaming

Insight 14 November 2019

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Topic - Personalisation

55 Results

Content marketing | Which content marketing trends will dominate in 2020?

Slots | Why sophisticated in-game marketing tools will be a key differentiator

Interview | Graphyte co-founder on bringing Netflix-style hyper personalisation to betting and gaming

Product | Should operators make a big shift from marketing to product?

Product | LeoVegas launches proprietary casino recommendation engine

Product | LeoVegas launches proprietary casino recommendation engine

Content marketing | Sharpening the bonus delivery through real time data

Data | Are players exercising their GDPR right to be forgotten?

Product | Analysis: What happened to innovation?

Interview | A Grand gesture: How Grand Parade has influenced William Hill

Interview | Built for purpose: A new dawn for personalisation in sports betting

Sports betting | How to maximise digital marketing spend around live football

Enquire About Membership