EGR Affiliates Report 2022

The EGR Affiliates 2022 report gives voice to a range of affiliates, providing an update on trends and concerns as well as service offerings provided in 2022. The contributors this year discuss their observations and experiences within the gaming industry over the past 12 months, where the big changes have occurred and how that’s impacted affiliates and their partners, both old and new.

The start of 2022 brought welcome light at the end of the tunnel after a gruelling 24 months of stop/start Covid restrictions. People emerged, some with trepidation, from behind their screens and embraced the three-dimensional world once again. And after a tentative start, the hope for normality came at us all like a ray of warm sunshine.

But, as is usual with life, the industry still teeters on the brink of the unknown as it waits for the overdue white paper into the Gambling Act 2005 review, while M&A activity looks set to intensify with a strengthening dollar squeezing the pound and the euro. So, the unknown it might be, but the igaming world continues to evolve with affiliate partnerships vital for operators to reach new audiences.

Featuring:

• Betsson Group
• ONE
• Parimatch
• Paysafe’s Income Access
• RB Capital
• Safe Affiliate Programs