Report: 40% of online gambling to be mobile by 2018
New research released by yStats forecasts mobile gambling apps to drive 100 million additional customers
 
Around 40% of total online gambling revenue will be derived from mobile devices by 2018, according to a report compiled by international markets research firm yStats.
Double-digit annual growth rates for the channel have been predicted in the coming years, driven by 100 million additional customers and Ystats CEO Yucel Yelken said the spread of smartphones and tablets would only enhance the ârapid growthâ of online real-money gambling.
The increase in mobile gambling is also expected to contribute towards a CAGR of 7-10% in the global online gambling market as more and more countries â particularly in Europe and Asia â look to regulate.
YStats has highlighted key trends in the sector to include the prevalence of social gambling on social networks and the growing acceptance of Bitcoin as an online currency.
To date real-money gambling has not been widely pursued on social networks, with Paddy Power still the only leading operator to have a real-money sportsbook product on Facebook.
Paddy Power In-Play launched in August last year and borrowed many features from its BetDash product, however social gaming company Zynga recently debuted a real-money equivalent of its ZyngaPoker game.