GambleAware: One in four fans feel pressured to bet on the World Cup

A recent survey of 2,000 British football fans found that 25% feel pressured to bet on the upcoming World Cup, while 24% think they may regret how much money they will spend on the tournament.

Fans felt that special odds, in-play offers and app notifications were more than likely to incentivise bettors to gamble, at 53%, 48% and 39%, respectively.

Outside of the offers, 45% said they would spend more if they got carried away in the moment, and 44% said they would spend more to chase their losses.

Opinium Research conducted the survey on behalf of the charity GambleAware.

Just under two-thirds of respondents felt there are too many gambling adverts in football, while 61% felt that the two sectors are getting increasingly intertwined, and just over half said it is easier to lose more bets than intended.

Nearly two-thirds also agreed it is right that international teams are not allowed to have betting sponsors.

The survey found that due to the ongoing cost-of-living crisis in the UK, one in six people answered that it would lead them to gamble more, with one in three fans admitting they have used betting to supplement their income, with 14% saying that their winning money has been used to cover basic living costs.

Lastly, 28% feel at least a little bit anxious about how much they will lose betting on the World Cup, while 28% said they couldn’t enjoy the World Cup without betting on it. Just over a third of respondents said they wished betting on the World Cup wasn’t allowed at all.