FSB and Paddy Power make Filipino SSBT play
Irish operator’s trading team partners with FSB to provide Manila casino’s sportsbook payment service
Platform provider FSB has announced a deal to roll-out its first electronic point of sale (EPOS) system with Asian supplier Jade Entertainment in association with Paddy Power’s trading team.
FSB will deploy its platform and trading tools alongside the Irish bookmaker’s traders to provide over the counter sports betting facilities to customers of Manila’s flagship Okada Casino Resort.
The touch-screen payment technology will be made available on Jade’s proprietary self-service betting terminals (SSBTs) and hand-held point of sale devices, in the first of a number of similar co-operations planned across Asia.
FSB’s business development director Richard Thorp said: “We are delighted to have teamed up with Paddy Power and Jade and look forward to a long, fruitful partnership.
“Our platform and trading tools have been very successful online.”
As part of the deal, casino customers will be offered a number of different sports, both pre-match and in-play, allowing Okada’s operator to control and localise the content management.
FSB’s single platform service includes a proprietary live sports betting platform, real-time algorithmic pricing models, and CRM tools for player segmentation and bonusing.