Launches and sign ups extra 23 June 2017
A round-up of the latest launches and deals in the egaming industry including EveryMatrix, Authentic Gaming and NetEnt
German operator Tipico has signed a deal with EveryMatrix to integrate the supplier’s CasinoEngine Direct casino solution.
As part of the deal, EveryMatrix will deliver games via CasinoEngine from more than 20 casino providers, boosting Tipico’s websites with more RNG games and premium live casino from Evolution and others.
“With CasinoEngine Direct, operators may integrate the CasinoEngine directly into their own platform and in-house wallet,” Ebbe Groes, EveryMatrix CEO, said.
“CasinoEngine Direct secures minimum latency and optimal game speed while giving operators complete freedom to develop and host their own website or build together with EveryMatrix,” Groes added.
Live casino provider Authentic Gaming has launched Lucky Ball Roulette, a collection of side bets offering players bonus pay-outs of up to 120:1.
The supplier has struck an exclusive agreement with fellow developer GES Ltd to offer Lucky Ball Roulette to operators worldwide.
The side games will launch on 5 July 2017, and will initially be available on Authentic Gaming’s Platinum Casino product with a wider roll-out to follow.
Jonas Delin, managing director of Authentic Gaming, said: “Lucky Ball Roulette adds another level of anticipation and excitement to the game while giving players the chance to win big.
“We are delighted to be the only authorised supplier to offer Lucky Ball Roulette to operators, and believe the product will be a big hit with our partners and their players.”
Online casino supplier NetEnt has announced the launch of its latest game, Butterfly Staxx.
The five-reel, four-row, 40-fixed line video slot is filled with a range of features including wild substitutions, re-spins and butterfly spins, which incorporates the popular SuperStaxx feature also seen on NetEnt’s Neon Staxx title.
Simon Hammon, chief product officer of NetEnt, said:“The release of Butterfly Staxx builds on a series of fantastic NetEnt game launches in 2017.
“With its vivid and enchanting graphics – in the popular low poly design – combined with classic gameplay and features, I’m sure Butterfly Staxx will be a successful addition to our award-winning portfolio.”
Racing Post has completed its acquisition of Bloodstock Media Limited, the bloodstock marketing agency that produces ANZ Bloodstock News.
The association allows the Racing Post and Bloodstock Media to combine ANZ’s string position within the Australasian bloodstock industry with Racing Post’s global reach, brand, content and data.
Matthew Camacho, Racing Post Bloodstock director, said: “We are really excited to be extending our global bloodstock footprint with the acquisition of ANZ Bloodstock News.
“The Australian racing and bloodstock industry has been a growing global success story for some time. It is impossible not to be impressed. ANZ are the number one source of news and information for the bloodstock industry in Australia and New Zealand, so the acquisition made perfect strategic sense for us.
Catena Media has continued its spending spree after the firm strengthened its position in Europe with the €4.2m acquisition of Delilah Holdings’ affiliate assets.
The acquired assets, casino affiliate sites MrGamez.net and Spielekiste.de, are expected to generate quarterly sales of about €300,000 with an operating margin of around 80%.
Catena Media will pay €4.2m as a cash consideration in conjunction with the transfer of the assets, which is due to take place at the end of June. In addition, there is an earn-out of a maximum of €2.3m.
“The acquisition of MrGamez.net and Spielekiste.de will broaden our German presence and provide further growth in German-speaking markets. With this acquisition we are further strengthening our pan-European portfolio,” said Robert Andersson, CEO of Catena Media.
Slots firm Play’n GO’s expansion into the UK market continues after hiring Stuart Trigwell as its new UK sales manager.
Play’n GO, which currently has partnerships with bet365, BetVictor, and Unibet in the UK, has also opened a central London office.
They are currently recruiting for a number of roles in their development team there, including concept art designers and mathematicians.
Johan Törnqvist, group CEO at Play’n GO, said: “This is an exciting time for Play’n GO as we look to grow our commercial and staffing presence in the UK, where we see our games perform very strongly.
“Stuart is a key part of this strategy. His previous high-level experience working with and for leading operators, as well as within the supply sector will be invaluable going forward. But his appointment will be the first of many as we have big plans to stamp our mark on the UK market.”