SBTech signs sportsbook deals with two casino-focused partners
Provider says new partnerships highlight its “best-in class” cross-sell capabilities
SBTech has signed two new deals to supply its full sportsbook service to casino-focused companies, Evoke Gaming and Aspire Global.
The Evoke deal will see SBTech power the Malta-based company’s Redbet sportsbook with its Chameleon360 platform.
Hampus Eriksson, chief of product at Evoke Gaming, said: “With a state-of-the-art Redbet desktop and mobile site recently launched, we are now adding a world class sports product which will provide our current and future customers with a superior sports experience”.
SBTech CEO Richard Carter added: “SBTech is globally recognised as a market-leading provider, driving unprecedented success for an ever-growing portfolio of operators, and I am delighted to welcome Evoke Gaming on board.”
Redbet will be the second operator to move over to SBTech from Tain, after Bethard made the switch in 2016.
SBTech also announced today it is becoming the exclusive sportsbook supplier for platform provider Aspire Global
The sportsbook will be integrated alongside Aspire’s existing verticals of live casino, table games, slots, scratch, and instant games.
Aspire Global’s CEO Tsachi Maimon said: “We are thrilled to be adding this new engaging vertical to our solution, and are confident that this collaboration with SBTech will be a successful venture for both parties.
“The decision to choose SBTech as our sportsbook provider was based on its ability to adjust its product offering to our unique solution and the needs of our operators. This partnership will enhance the diversity of our offering to our partners and will continue the positive trend of growth experienced over the past few years.”
SBTech said the partnerships with casino-focused brands demonstrated the strength of its cross-selling capabilities.