Tempobet seals Manchester City partnership deal
Operator named as regional betting partner for the Asia-Pacific region
Sportsbook operator Tempobet has expanded its football sponsorship strategy into the Premier League after striking a deal with Manchester City to become an official partner of the club.
The multi-year agreement as City’s official regional betting partner for the Asia-Pacific region will see the club’s new crest appear on the operator’s site.
Several City players will also be used in Tempobet’s upcoming television advert and photoshoot.
“We’re very excited about teaming up with Manchester City, which is a huge name in global football and share our ambition to be the biggest and best,” Tempobet managing director, Mark Clayton, said.
“We’re very confident that a deal of this status will allow us to engage with football fans all over the world and help us showcase our compelling and highly competitive sports betting offering,” he added.
Damian Willoughby, VP director of partnerships APAC for City Football Group, said: “We are delighted to welcome Tempobet to the Manchester City family.
“Tempobet is a world leading gambling company with an extensive presence in the Asia-Pacific region, where our fan base continues to grow.”
Tempobet, founded in 2007, has been busy securing football sponsorship deals across Europe this summer.
The operator is shirt sponsor of Championship newcomers Burton Albion and recently secured an advertising deal with La Liga heavyweights Barcelona and Real Madrid.
Former Brazilian fullback Roberto Carlos is also a brand ambassador for the egaming firm.