Tempobet clinches Middlesbrough FC partnership
Deal sees operator's logo emblazoned on club's training kit, while Fun88 signs Spurs sponsorship agreement
Tempobet has struck its second Premier League partnership this summer, becoming official partner of newly-promoted Middlesbrough Football Club.
As part of the deal, the sportsbook operator will have its branding adorned on the club’s training kit, following in the footsteps of BetVictor which has its logo on Liverpool’s training gear.
Tempobet will also use the Middlesbrough’s crest on its website and will have access to advertising at the club’s Riverside Stadium.
“We’re delighted to have teamed up with Middlesbrough on their return to the Premier League and are very excited about working closely in partnership with them,” Tempobet managing director, Mark Clayton, said.
“Like us, the club is ambitious and eager to do well this season. I’m confident this deal will not only be good for their supporters but will also help us promote our compelling and highly competitive sports betting offering.”
Lee Fryett, head of partnerships at Middlesbrough, said: “We’re pleased to welcome Tempobet to the Riverside, which is hosting Premier League football again this season.
“Like us, the club is ambitious and eager to do well this season. I’m confident this deal will not only be good for their supporters but will also help us promote our compelling and highly competitive sports betting offering.”
Last week, the sportsbook operator was named as Manchester City‘s regional betting partner for the Asia-Pacific region.
The firm is also shirt sponsor of Championship newcomers Burton Albion and recently secured an advertising deal with La Liga heavyweights Barcelona and Real Madrid.
Meanwhile, Fun88 has secured a two-year agreement with Tottenham Hotspur to become the club’s Asian and Latin American betting partner.
It is the second time the two firms have partnered with each other, with the operator being the club’s Asian betting partner between 2012 and 2014.
Fun88 will have access to advertise across the club’s digital channels and along with in-stadium branding at Spurs’ home matches.
“Our previous sponsorship of the Club boosted Fun88’s brand reputation and status in the industry, so we’re thrilled to once again be working with the Club,” Fun88’s Nathan Walker, said.
“We are looking forward to engaging with Tottenham Hotspur’s huge fanbase, with emphasis on Asia and Latin America,” Walker added.