Industry veterans launch Bet-at.eu casino
Casino features Chartwell games and will expand its offering before the end of the year.
Egaming veterans with more than 20 years in the industry between them have combined to launch new online casino Bet-at.eu.
The Malta-based casino, which has gone live following a brief soft-launch period, features Chartwell games and is believed to be in discussions with a further provider to expand its slots offering before the end of 2011. Its affiliate programme is powered by NetRefer.
Its head of casino is former Betfair and Betsson employee Igor Samardziski, while former Expekt risk and fraud team leader Johann Galea is head of fraud and payments with Bet-at.eu and Katerina Younes arriving from Betsson as head of customer services.
Also on board is Thomas Rhys Jones, the company’s acquisition manager having previously served as affiliate manager with InterPartners.
Jones said in a statement: “The concept for this brand is based on what we’ve seen work and what we know serious players want and respond to best.”